Privacy Policy

Last updated: 29 June 2026

1. Who We Are

This Privacy Policy applies to Dumb Money ("we", "us", "our"), an exclusive streetwear brand. We are the data controller responsible for your personal data collected through this website.

If you have any questions about this policy or how we handle your data, contact us at: capitalgatesholding@gmail.com

2. What Data We Collect

When you join our waitlist, we collect the following personal data:

• Your email address
• The date and time of your sign-up (recorded automatically by Mailchimp)
• Your IP address (recorded automatically by Mailchimp for consent verification purposes)

We do not collect names, payment information, or any special category data.

3. How We Use Your Data

We use your email address solely for the following purposes:

• To send you an invitation to join our private Telegram group, where exclusive product drops are announced
• To send occasional drop announcements and brand updates related to Dumb Money products

We will not use your data for any purpose other than those stated above.

4. Our Lawful Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, our lawful basis for processing your email address is consent (Article 6(1)(a) UK GDPR).

5. Who We Share Your Data With

Your email address is stored and managed by Mailchimp (The Rocket Science Group LLC), our email marketing service provider. Mailchimp acts as a data processor on our behalf.

As Mailchimp is a US-based company, your data may be transferred to and stored in the United States. Mailchimp participates in the EU-US Data Privacy Framework and implements Standard Contractual Clauses to ensure an adequate level of protection for your data in accordance with UK GDPR requirements.

You can review Mailchimp's privacy practices at mailchimp.com/legal/privacy.

We do not sell, rent, or share your personal data with any other third parties.

6. How Long We Keep Your Data

We will retain your email address on our Mailchimp list until one of the following occurs:

• You unsubscribe from our list (via the unsubscribe link in any email we send)
• You request deletion of your data (see Section 8)
• We determine we no longer need your data for the stated purpose

Once you unsubscribe or request deletion, we will remove your data within 30 days.

7. Cookies and Tracking

Our website itself does not use tracking cookies. However, Mailchimp may use tracking pixels within emails we send you to record whether you opened the email. You can disable this by turning off image loading in your email client.

8. Your Rights Under UK GDPR

Under UK data protection law, you have the following rights:

• Right of access — request a copy of the personal data we hold about you
• Right to rectification — ask us to correct inaccurate or incomplete data
• Right to erasure — ask us to delete your personal data ("right to be forgotten")
• Right to restrict processing — ask us to limit how we use your data
• Right to data portability — request your data in a structured, machine-readable format
• Right to object — object to processing based on our legitimate interests
• Right to withdraw consent — withdraw your consent at any time, without affecting the lawfulness of processing before withdrawal

To exercise any of these rights, email us at capitalgatesholding@gmail.com. We will respond within 30 days.

You can also unsubscribe directly at any time by clicking the unsubscribe link in any email we send you.

9. Your Right to Complain

If you believe we have not handled your data in accordance with UK data protection law, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection.

• Website: ico.org.uk/make-a-complaint
• Telephone: 0303 123 1113

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be published on this page with an updated date. We encourage you to review this policy periodically.

11. Contact Us

For any privacy-related queries, contact us at:
capitalgatesholding@gmail.com